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When James and Martin purchased their dream retirement home on Florida’s central coast, they knew they would be spending most of their time outdoors, enjoying the salt air and endless sunny days. “Living in the northeast for so many years, we were exhausted by the brutally cold winters and muggy summers. We daydreamed about stepping outside to feel the sun on our faces and float in the pool at any time of the year,” James recalls. 

 “We finally found our oasis and the time to enjoy it, so we wanted to make the outdoor space as livable as the inside,” Martin adds. “The perfect amount of shade was so important in making that happen. We are so happy we found Frankford and their beautiful umbrellas.”

Based in southern New Jersey, Frankford Umbrellas might not be as well-known as others in the industry, but Marc Kaufer, president of Frankford, doesn’t mind the low-profile. “Even though we were founded in 1898 and our umbrellas are found all over the world, we’re still something of a well-kept secret—which I’ve always liked. It keeps us humble and appreciative of what we have. It’s exciting when our customers discover us, and we can show them the beauty and quality of our umbrellas.”

Frankford offers a complete collection of designer-quality shade products that complement any outdoor space. Their cantilever umbrellas provide extreme flexibility, directing shade anywhere you need it at any time of the day. The Eclipse and Aurora are perfect for larger outdoor seating areas, offering hours of protection from sun and rain.

360° rotation and Infinity Tilt

The Monterey, a traditional fiberglass market umbrella with modern features, is perfectly suited for providing shade on the patio, poolside, and over dining tables of any size. With thick fiberglass ribs, the frame can bend and flex easily in windy conditions, and the durable aluminum center pole and stainless-steel parts ensure this umbrella will last for years. 

The Monterey is available in various sizes and shapes with pulley or crank lift and industry best auto-tilt options.

All Frankford umbrellas are produced with durable marine-grade fabric and stitched with ten-year thread. Seven frame finishes and hundreds of canopy colors and patterns are available to match any décor. Stainless steel hardware, smooth-gliding pulleys, and fiberglass or heavy gauge aluminum ribs ensure years of maintenance-free use in all types of weather.

“Consumer-quality umbrellas that you find at big box stores are poorly constructed from cheap materials and ultimately compromise the environment,” says Kaufer. “At the end of a season, they all end up in a landfill. And popular brand-named designer umbrellas carry a tremendous price tag but won’t stand up to the elements. Our customers are always surprised when they experience the difference of owning a Frankford. And when they realize that designer-quality does not mean expensive, they don’t go back to buying an inferior product.”

James and Martin could not be happier with their new home and their Frankford umbrellas. “Proper shade made such a difference in the space,” Martin explains. “Our friends love to visit and spend time with us outside because our Frankford umbrellas make it so luxurious and comfortable.”

Frankford Umbrellas can be found at some of the largest resorts and restaurant chains in the United States, Canada, the Caribbean, and in homes around the world. Visit Frankford online at frankfordumbrellas.com or on social media @frankfordshade.